By Jeremy O'Briant
I was surfing around this evening and I noticed a clever hack by Time, Inc.
At first I thought I had downloaded a browser virus…. then thought
chrome had added a new schema-tag feature… but after further review it
is just a clever hack by the web designers. Across the top of the
website they have placed a grey bar that mimics the browser bookmark
bar:
The bar links to other Times properties and is present across them.
It is also anchored at the top so appears completely like a bookmarks
bar. I checked it in Chrome and Explorer and it was the same… and not
present on mobile. I also checked it out on archive.org and it seems to
be relatively new. It got me thinking about some possibilities web
designers could do here and I wonder if we will start to see more of
this as publishers try to combat the death of the home page.
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